Description of problem:
Using OLM to install asb, after installation, the image tag is incorrect.
There are two problems in here:
1. Image (origin-ansible-service-broker) in dc of asb is 3.11, but in the csv the image tag is latest. The image in dc and csv should keep the same.
2. Image origin-ansible-service-broker and automation-broker-operator should exist 4.0 tag in upstream, and should use 4.0 as default in csv

Version-Release number of selected component (if applicable):
installer: 0.8.0
OLM version: 0.8.0  git commit: 66be86a
ASB operator: docker.io/automationbroker/automation-broker-operator:latest

How reproducible:
always

Steps to Reproduce:
1. install asb by operator:
# oc create -f https://raw.githubusercontent.com/fusor/catbrokers4/master/files/asb/01-asb-catalogsource-configmap.yaml
# oc create -f https://raw.githubusercontent.com/fusor/catbrokers4/master/files/asb/02-asb-catalogsource.yaml

# oc create namespace automation-broker
# oc create clusterrolebinding automation-broker-admin --clusterrole=admin --serviceaccount=automation-broker:automation-broker
# oc create -f https://raw.githubusercontent.com/fusor/catbrokers4/master/files/asb/03-asb-operatorgroup.yaml
# oc create -f https://raw.githubusercontent.com/fusor/catbrokers4/master/files/asb/04-asb-subscription.yaml
# oc create -f https://raw.githubusercontent.com/fusor/catbrokers4/master/files/asb/05-asb-cr.yaml

asb install successfully.

2. check csv 
# oc get csv automationbrokeroperator.v0.1.0 -o yaml
....
      deployments:
      - name: automation-broker-operator
        spec:
          replicas: 1
          selector:
            matchLabels:
              name: automation-broker-operator-alm-owned
          template:
            metadata:
              labels:
                name: automation-broker-operator-alm-owned
              name: automation-broker-operator-alm-owned
            spec:
              containers:
              - env:
                - name: IMAGE
                  value: docker.io/ansibleplaybookbundle/origin-ansible-service-broker:latest
                - name: WATCH_NAMESPACE
                  valueFrom:
                    fieldRef:
                      fieldPath: metadata.namespace
                image: docker.io/automationbroker/automation-broker-operator:latest
                imagePullPolicy: IfNotPresent
                name: automation-broker-operator
              serviceAccountName: automation-broker-operator
....
3. check asb image
# oc get pod -o yaml | grep image
      image: docker.io/ansibleplaybookbundle/origin-ansible-service-broker:v3.11
      imagePullPolicy: IfNotPresent
      image: docker.io/ansibleplaybookbundle/origin-ansible-service-broker:v3.11
      imagePullPolicy: IfNotPresent
# oc exec automation-broker-1-jrmbj -c broker -- /usr/bin/asbd --version
1.3.20

Actual results:
asb image is 3.11

Expected results:
asb image should be the same as csv, and 4.0 image.

Additional info:
workaround: 
docker.io/ansibleplaybookbundle/origin-ansible-service-broker:canary is 4.0 image, we use it temporarily as workaround.
1. change csv origin-ansible-service-broker:latest to    origin-ansible-service-broker:canary
2. change asb dc to use origin-ansible-service-broker:canary